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Press and Communications Officer

Posted: October 2018

Hours: 40 hours per week

Location: Castle Donington

Salary: Negotiable

Closing Date: 31st October 2018

Job Description:

Key Responsibilities

· With guidance from the Marketing Manager, create engaging written content for press releases, thought-leadership articles and white papers for use on the Dimensions website and social media channels

· Create and maintain sector specific media database and liaise with trade journals accordingly

· With guidance from the Marketing Manager, develop a bank of press releases & quotes for reactive opportunities

· Develop content calendar and increase LinkedIn, Twitter and Instagram following by implementing social media best practice methods

· Create multimedia content that can be amplified on the web and through social media channels

· Investigate Awards and Association opportunities to raise brand awareness

· Investigate profile opportunities for key senior people and assist with copy creation where appropriate

· Track competitor activity and keep up-to-date with the communications mix used by competitors, both on and offline, and include findings in monthly report

· Undertake social media analysis for the competitive set and include findings in monthly report

· Develop sector case studies based on key USPs and issue to target media; utilise as part of sector campaign pack

· Work with internal teams to collate information and check accuracy of detail to be included in marketing materials

· Assist with the planning and execution of events such as conferences, seminars, receptions and exhibitions

· Assist with the delivery of a biennial knowledge sharing event for current and prospective customers to demonstrate that Dimensions is a thought-leader

· Assist with the creation of additional marketing collateral, such as flyers, brochures, branded merchandise and event-related materials to support marketing events

· Ensure appropriate costing codes are recorded on all expenses, and invoices for sign off ensuring spend can be evaluated fully and all budgets met

· Support new/ad hoc projects as defined by the Marketing Manager

Qualifications, skills and abilities:

• Graduate calibre or equivalent with previous experience of working in a similar B2B marketing role (min 1 years’ experience)

• Good commercial awareness with the ability to understand target audiences

• Working knowledge of Microsoft Office is essential. Previous experience working with Adobe Creative Suite would be advantageous

• Proactive in suggesting new ideas to improve processes and marketing performance

Working knowledge of social media channels and understanding of best practice methods to increase following and engagement

• Excellent command of written English with copy accuracy

Competencies:

Team player – works well with colleagues, making constructive contribution towards the success of the department

Conscientious – sets high personal standards for all work output

Goal orientation - ability to prioritise effectively while working on several different projects. Able to work quickly and effectively and able to work under pressure to set deadlines using planning tools such as critical path analysis, where appropriate.

Communication – the ability to communicate effectively by demonstrating a range of methods to successfully build relationships with suppliers and colleagues

Time management – Able to plan and organise own time effectively as well as ensuring projects remain on schedule

Planning – completer/finisher. Able to plan ahead, see a job through from start to finish

Flexibility – adapts positively to changing circumstances

Approach – calm, positive enthusiastic attitude, self motivated, keen to develop knowledge and skills